
I work with corporate clients directly, as well as through consulting firms, research firms and advertising agencies. Many of my clients come back again and again, and I'm proud of these long term relationships.
I offer complete project management, including research design, recruiting, moderating, analysis and reporting, as well as moderating and setup only, or moderating only, depending on clients' needs.
Specific services include:
Research Design & Review
Moderating
• Focus Groups
• Dyads/Triads
• In-depth Interviews
• In-depth Phone Interviews
• Ethnographies
Analysis and Reporting
Project Setup and Management
• Screener Design and Creation
• Facility Handling (setup, rental and recruiting)
• Discussion Guide Development
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When Franklin Covey needs consumer insights, we turn to Judi. She is a
quick study on the nuances of our product categories, and summarizes
customers' reactions to our research issues thoroughly and
succinctly. Judi also has the unique ability to step away from the
specifics of the research and address the larger business issues that we
ultimately need to address, drawing helpful parallels to other business
experiences. She is a valued member of the Franklin Covey team. Sarah
Merz President and General Manager Franklin Covey Consumer
Solutions Worldwide
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